A brand new campaign for a seasonal menu that honors and celebrates the traditional flavors
and the authentic “Norestense” spirit in Cuerno Calzada.
Product
HISTORIAS REGIAS® is a concept, a celebration of the Northern Mexico / “Regio” kitchen, a crafted menu presented and promoted with a special collaboration with Gualberto Elizondo (Weber) and his cooking talent
and charm. Simple, memorable and consistent flavors, traditional dishes with a twist, endemic ingredients,
fire, wood and a passionate welcoming created the perfect mix that elevated the Cuerno® experience in
Calzada del Valle, San Pedro Garza García.
Audience
People that values the traditional flavors, dishes and the Cuerno’s undeniable quality experience.
Theme
A campaign that celebrates history, tradition and Weber’s unique way of cooking and bringing together
the best for the best. An honest storytelling, a branded menú and experience tools that set the table for actual and new Cuerno’s diners.
“La comida regia se cuenta en historias” — Gualberto Elizondo (Weber)
Product Shot by Michel Lubbert
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* Algunas de las fotografías solo aparecen de posición y no tienen un uso comercial. Some photographs appear for demonstration and they are not used for commercial purposes.