![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/dde23f9d-d35a-408e-9852-69f7a1ff9751_rw_1920.png?h=c339d812b08bc570f00c3aa413789556)
LORETO® is the vertical housing development that offers a new,
superior and integral lifestyle in a mixed-use complex with 286 apartments and penthouses, 21 commercial spaces and more than 15 first-class indoor and outdoor amenities for conviviality and recreation. A concept that is differentiated by its innovation, sustainability, privileged location in Apodaca N.L. and its condo-hotel scheme with a rental pool to market and provide guarantees to investors and residents seeking high capital gains, profitability and greater convenience.
THE NEW QUALITY OF LIFE IN APODACA HAS A NAME.
LORETO Apodaca Tower is a unique project in Mexico created and developed by Point® Developments and Proactivo® to raise the bar in the city offering a new standard and a new quality of life for the new and smarter communities in the area and nearby districts.
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/d32b5a00-b0ad-41a1-8aec-50a95830a5c2_rw_1200.png?h=ee82c5245e6585dba5a2b32ca4100f1d)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/6ece9bee-b907-4b55-bc7f-16f17ff37b5e_rw_1200.png?h=b17b22d95056ae17526477c776b4e485)
THE NEW IS VERTICAL, INTEGRAL, INTELLIGENT LIVING.
For this project, we created a pregnant brand that demonstrates the values and properties of an innovative real estate development in an area like Apodaca and its history, starting from a feminine name with character such as Loreto (“town of laurels”, patron of aviation and name of the 7th Linares Bishop - Salvador Apodaca y Loreto), a fresh and flexible graphic system to show the qualities, amenities and lifestyle of the building, experience and promotion tools for its launch and pre-sale phases and a communication platform that extends a new conversation and invites you to know and invest in the new, the superior, the vertical and the intelligent it is to live in a comprehensive and high-level development in an area that needed it for its development and projection.
THE NEW IS TO LIVE IN THE HEIGHTS OF APODACA
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/fbcd5d7c-2eaf-46e8-80f5-5a503574b126_rw_1920.png?h=373ab7e19cc7102d3d616dea6afc3544)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/be24d2b9-afa7-43ac-95f6-96754f6620a3_rw_1200.png?h=71b76f29fd725b10ef69f0de0cc59025)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/df6d045d-ea11-4488-97fe-41d289962441_rw_1200.png?h=a484198071fca628a5acdb457a328acf)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/5e5fdaec-4935-4c56-8cbb-ada605ee43ce_rw_1200.png?h=dbfd18cda935bfa5aa5dcd2a26208815)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/dbf5e29f-4be3-49d7-a6a6-585c39f5ac8e_rw_1200.png?h=023816e38725b00fdef4489a3e8c8928)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/51a8d0c6-9ee2-4280-82bc-e849d4f621a3_rw_1200.png?h=5bd0b823e0e6a3b58b861c02e8b6ab98)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/56b95bd0-42ce-4121-a91d-fb94711a716d_rw_1200.png?h=eb96497bf5443576b90759e16fa22caf)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/7ffedf4e-bf22-4cfa-9610-253387b5e4ae_rw_1200.png?h=c3e71c5fe14c7c79ca0230c5cfd20dea)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/fdb2f1cf-da7b-4f94-89c7-681ba949c078_rw_1200.png?h=9883318793b694fe8173451f23ac26ba)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/da9b58e5-9979-41d4-96bc-0c104e19d093_rw_1920.png?h=e1feee091d51839bf0e30d507014ee83)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/813a888a-cb1c-4dc9-a379-794f69f91b34_rw_1200.png?h=efceda678b29c9b2718ee5c6d9fb4943)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/774fa01d-ee73-4ade-9300-3b54940fba43_rw_1200.png?h=43ecc4f0ba80157a2d8cc9aa30ed5733)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/35a6dbd7-cc3d-4476-99ef-dca18c1a1c09_rw_1920.png?h=3af5f06bfe27926c9c160b129307afdc)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/1c15177c-1fbf-4395-84d3-b7a802b1f246_rw_1920.png?h=a44af8bf10d61d9f68dbcc19d64846cf)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/d4dc0995-e052-4d25-83d3-0b2f73f54870_rw_1920.png?h=ac7c46e5d9dffd66a3f763189041d885)
![](https://cdn.myportfolio.com/67cf45ca-338d-4fd0-943b-32d96162976a/81af5c29-b480-4eae-a394-9ae60bb4451b_rw_1920.png?h=382642d5035d864b73a29df957f1edbd)
—
* Algunas de las fotografías solo aparecen de posición y no tienen un uso comercial. Some photographs appear for demonstration and they are not used for commercial purposes.